10 Seo Pointers And Secrets

So what did the research find was most valuable? It seems that the top websites that get the highest rankings are the ones with most Facebook activity - such as "shares" and "likes". In other words, at first sight, it seems from this research your Google ranking depends almost entirely on your Facebook activity.

Selecting a domain name is often viewed as a simple process. Most businesses will simply use their offline business name or something off the top of their head. Others will try to pick something that is catchy, so visitors will hopefully remember the name and come back to buy more. If you are planning on pursuing search engine optimization, the approaches will not kill you. That being said, there is a better way to pick your domain.

Actually, each search engine has its own method of assigning value to each website it visits and chooses to include in its listings. These determining factors are included in the instructions given the spiders which visit the sites and the software controlling the listings on the search engine site. There are often humans as well who can override the decisions of the software judges. This is what can make SEO a little difficult. What is top priority for one search engine may not figure in as strongly for another. Of course, everyone is trying to figure out how to second guess Google, but don't forget, there are other search engines also providing traffic to a great many sites as well.

First of all keep a check on all the instructions that are given by the search engines. It is important that you design your website according to the instructions. The main reason behind building your website according to this is that the search engines give first priority to the websites which are built according to the guidelines and by this way the ranking of your website increases a lot. This is the first step that you should take into account while designing your website to take it to the top 10 search engine ranking.

search engine news White hat techniques are the SEO strategies that are above-board and approved of by the search engines themselves. They don't attempt to trick the Search engines to rank the web pages higher with underhand techniques- often called grey or black hat strategies. While there are some black hat techniques that can indeed boost your search engine positioning in a short space of time, this success is almost always short-lived. If a search engine detects websites that use these 'gaming' techniques, they almost always penalize them. One of the biggest penalties being a complete ban from appearing in any of the search engine results.

In addition, your web site should have a site map. A site map displays a visual model of the pages within your web site. It enables your visitors to navigate through your web site that has more than one page. Each listing in your site map should be an active link to enable your visitor to click on the link and move directly to that specific section of your web site.

PLACEMENT: After you have thoroughly done your keyword research, it is time to strategically place them in all the elements* of your site (Header, Title, Description, Meta Tags, Navigation Links, Images, H1, H2, H3 tags, Alt Tags, Body etc.) to effectively have Google and the others to index or take account of all of them to be able to rank your site's relevance for those keywords.

If you have created a website just for fun then you don't have to worry too much about how to improve its search engine ranking. The situation is different if you are running a business type website. In that case you might want to promote your lawnmower business online and to do all that is needed for this purpose. That is where search engine optimization takes its place.